The women’s collection features chokers, pendants and earrings.
LOS ANGELES, CA, September 25, 2017 /24-7PressRelease/ — King Ice, a men’s jewelry brand, will begin to sell women’s jewelry, starting with its nine-piece women’s collection of chokers, pendants and earrings.
The jewelry line aims to feature an assortment of street-inspired themes that target 16 to 35 year-old females, a collection that will include six pendants, two chokers and one earring set. Each piece comes custom made, using either sterling silver and stainless steel chains or AAA, handset stones for CZ-encrusted piece belonging to the collection.
According to the creative director Cuong Diep, “We started off selling woman’s jewelry in the past. We switched to selling mostly men because we felt it was our strongest and most profitable category, and now to go back to woman’s jewelry feels like we’ve come full circle. Our aim will be to continue to provide quality, affordable jewelry to men and now women.”
Each piece belonging to the jewelry line was made using a 3D-design process, while the plating process uses a triple, micro ionic gold bath to create the durability and look of the pendant, choker or earring set. Meanwhile, the stones come hand set along a micro pave setting. In addition, each pendant will include an 18″ or 22″ stainless steel Franco chain or .925 sterling silver chain.
The nine-piece collection will release on Monday, September 25th on Kingice.com with prices going from as low as $40 to as high as $300. The jewelry line will too release on Zumiez.com.
About King Ice
King Ice is a streetwear lifestyle brand based in LA. It offers original designed jewelry and accessories featuring street-inspired themes. King Ice has worked with celebrities, like Snoop Dogg, The Game, Chris Brown, Katy Perry; television shows like ESPN and Fox’s Empire; and retailers like Zumiez, DrJays and Jimmy Jazz. Look for new releases by following King Ice on Instagram, Facebook and Twitter.
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